straight from nature to you

straight fromnature to you

Client: Ljungberg Fritzoe

Sweden's leading supplier of wooden boards, Ljungberg Fritzoe, wanted a fresh take on their brand visuals as well as their website. Taking inspiration from the beautiful Swedish forests and landscapes that the products all come from, we created a whole new brand look and feel. This work has been created whilst at Borg Owilli.

Visual identity, website, ux

Browsing over 300 products

As the design of the new site was coming to life it became apparent that the most important element of the site was the search function. I didn't want to overwhelm the visitors by showcasing over 300 products at first glance, but I wanted to make sure everyone would find the product they were looking for.

I came up with the solution to design an intuitive search bar with the option to search for products through both category, product name and text based search.

Telling their customers story

I wanted to showcase some of the clients that Ljungberg Fritzoe already work with on a daily basis, to work as a reference for future customers. I did this through building case stories on the site which are also displayed on the home page.

Result

The result was a website that is not only beautiful to look at, but helps Ljungberg Fritzoe's customers to find what they're looking for – regardless if it's a specific product, information about the company or to get in touch with a seller.